A wellness champion is someone who is a model participant in your wellness program. They don’t have to be the fittest employee at your company, but they do need to be invested in their own well-being. They also need to be someone who’s in good standing at your company; a person whom other people enjoy.
It’s helpful to find wellness champions in your program because they can be an extension of your employee recruitment strategy. They can also help to boost engagement by being involved in and excited about the wellness activities you sponsor.